E
XHIBITION
H
IGHLIGHTS
41
February 2014
Hall-Stand 4-560
Arrow: embedded processing and wireless technology
at Embedded World 2014
The theme of Arrow Electronics’ presence at Embedded World 2014 in
Nuremberg will be ‘Intelligent Systems’. The company is exhibiting in the
show’s M2M section and will be focussing on two main areas: embedded
processing and wireless technology. The technologies covered by embedded
processing will include microcontrollers and processors, distributed
sensing, high efficiency power, and board level solutions. Wireless con-
nectivity will be represented by 802.15.4, Wi-Fi, Bluetooth, NFC/ID,
cellular modems and data plans, gateway solutions and data analysis.
Arrow will demonstrate how it supports customer needs from individual
components to complete system solutions. The company’s 80m2 booth
will showcase interlinked technologies under the headings Connect
(wired and wireless interconnection), Sense (embedded processing) and
Control. Power over Ethernet, IO Link and Industrial Ethernet solutions
will also be featured, along with the Arrow Testdrive evaluation programme,
which now includes over 1500 tools from 44 suppliers. Arrow’s Engineering
Solutions Center will also be represented.
Hall-Stand 5-345
ESCATEC at embedded world 2014
ESCATEC will be showing a range of products that it has designed and
made for customers from around the world. These range from luxury
watches with interactive touchscreens to life-saving medical products
and from high performance network analysers to disposable temperature
sensors for medicines in transit. An integral part of the design of each
of these is the embedded computing and software, which provides the
control and Human Machine Interface, and forms part of ESCATEC's
world-class quality control standards. The ESCATEC Group provides
fully-integrated electronic and mechatronic design and manufacturing
solutions to assist customers in achieving success in their market. Its
one-stop solutions and service enable companies around the world to
operate more profitably, sustainably and efficiently. he Swiss-owned
company perfectly blends Swiss business philosophy and attention to
quality, precision and detail with the advantage of low-cost, mass-
volume manufacturing capabilities in its Asian factories.
Hall-Stand 4A-128
Avnet Memec: focus on connectivity at embedded world 2014
Avnet Memec is focusing on connectivity solutions at this year’s
embedded world and will highlight different solutions and products en-
abling wired and wireless connectivity. The technology-focused area
concentrates on the topics Analog, MCU and ISM as well as Data Pro-
cessing and Communication displaying products and solutions from
Allegro MicroSystems, Applied Micro, Finisar, Intersil, Marvell, Microchip,
Microsemi, Quectel, Renesas, Sierra Wireless, and Silicon Labs. Further-
more, Cirrus Logic, Coilcraft, PLX Technologies and Semtech will each
feature a supplier partner focused station, presenting their product and
solution range for power supply or energy management for example. In
the Internet of Things corner supported by Echelon, visitors can learn
more about ‘Prototyping your application on the Raspberry Pi or
Beagle Bone Black’ and ‘Productizing your application on Echelon
silicon and modules.’
Once more at embedded world 2014, Avnet Memec will exclusively
host the Maxim Integrated Tech Lounge, a dedicated area where Maxim
Integrated is showcasing several demonstrations for power supply,
energy measurement and signal-chain applications. Among the demo
highlights will be Maxim’s new family of synchronous high-voltage
buck converters which satisfies all requirements for industrial control
designs; the compact MAX78700/MAX78615+LMU isolated energy
measurement chipset with preloaded firmware, enabling designers to
measure AC or DC power usage from any phase without the need for
bulky sensors, optocouplers, or an extra power supply for the measure-
ment subsystem; and, in the signal-chain area, the smallest reference
design for IO-Link smart industrial sensors.
Hall-Stand 4-440
EBV announces sensorTAG demokit
EBV Elektronik announces sensorTAG, an innovative product that
demonstrates various sensing technologies around a Bluetooth Low
Energy communication link in a small form factor. This new ‘Release’
from EBV is a one-stop-shop with sensorTAG, a battery-powered sensor
Hub, and a USB-to-BLE nanoDONGLE (9x17 mm). sensorTAG provides
an industry-standard sensor portfolio (STM, Freescale, TI) combined
with TI BLE connectivity, and includes EBV system knowledge & support
for related software and hardware. A NXP humidity/light sensor is also
featured as demonstration device. The Sensors chosen by EBV represent
a complete offer enabled for low power operation and are either ‘high-
runners’ in the industry or bring innovative and exciting features for the
latest applications. The selected products are either MEMS including ac-
celerometer, gyroscope, magnetometer or relative humidity plus light
sensor, and thermopile (contactless IR temperature measurement)
enabling an important range of physical parameter monitoring.
